Real Men Wear Pink Groundbreaking Event Celebrates New Development

Martin-Harris Construction and Grand Canyon Development Partners team up for the first pink ceremony to benefit the American Cancer Society.

Written and photos by Debbie Hall

Grand Canyon Development Partners, Martin-Harris Construction, and the owners of Ariva teamed up for the unique groundbreaking ceremony supporting the American Cancer Society. As a way to celebrate the construction launch of Ariva luxury apartments, executives wore pink as part of the “Real Men Wear Pink” campaign. The movement encourages men to show the power of pink in support and solidarity to bring communities together in the fight against breast cancer.

Those in attendance included County Commissioner Michael Naft (District A), Grand Canyon Development Partners President Sam Nicholson, Martin-Harris Construction President Guy Martin, and executives with Ariva, American Cancer Society, and Bank of Nevada

“We are proud to assist the American Cancer Society’s mission to support patients, fund and conduct research, and spread awareness about prevention in the fight against breast cancer,” says Martin.

Brief remarks were given by those in attendance, including County Commissioner Michael Naft.

“This is such an exciting project with so much development now in this part of the Valley,” says Naft. “Jobs are being created and you are doing well by doing good.”

Grand Canyon Development Partners, Martin-Harris Construction, and the owners of the Ariva development also presented a $2,000 donation to the American Cancer Society.

“I didn’t understand why I got chosen when I was asked to do this. I said yes but I didn’t have anyone directly in my circle that was recovering or having the challenge of breast cancer, but I wanted to support. Almost two weeks to the day, the head of our business development come to me and tell me that she has been diagnosed with stage 2 breast cancer. I also found out that there are other women in my office that are survivors of breast cancer. My wife’s family also has a history of breast cancer. I am better, smarter, and wiser with this campaign kicking off.”

The American Cancer Society has programs and services to help patients and their families to manage cancer treatment and recovery and find the emotional support needed at no charge. Click here to find out more.

Ariva is situated on a 30-acre site and upon completion will have over 900,000 square feet of living space among more than 750 units. The contemporary designed complex will include four pools, a spa, clubhouse, yoga studio, LED swings, and an elevated community sky deck. There will be various phases to its development and the first multifamily homes are scheduled to be completed in summer 2022. For more information, click here.


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